We were lovin' it when Arnold, Boston tapped us to design, shoot and produce a series of spots for McDonald's. The spots are airing in the Milwaukee and Michigan markets and are centered on a Greenbay Packers die-hard fan, fittingly coined as "The Packers Guy". He wittingly gives viewers "obvious" answers to personal questions they have that relate to the Packers. His answers center around drinking a delicious coffee drink from McDonald's. Even his pooch (Scott's dog in real life) reacts as an extension of his personality.